The founder’s handbook
How to start a company with AI.Five chapters, in plain words, for the rest of us.
From one sentence to a running company. No code, no team, no co-founder. Written for the people who were told they would need all three.
5 chapters · about 27 minutes · free to read, free to start
INSIDE DOANY: MEET ANNIE
Watch your idea become a business.
Share your idea with Annie, your AI teammate inside DoAny. Then watch DoAny build the product, find the right customers, and turn interest into sales.
✓ You approve the big calls.
Why this handbook
Written for the founder with the idea and none of the rest.
Most guides to starting a company are written for people who can already build one. This one is not. It is for the person with the idea and none of the rest: the developer, the marketer, the salesperson, the bookkeeper.
Every chapter tells you what the job is, what you decide, and what doany does about it every day. Where doany can do a step for you, you get the exact sentence to say to Annie.
Before you choose a builder
Five questions to ask any AI company builder.
doany’s answers are below, with the reason each one matters to a company of one. Ask the same questions anywhere else, and get the answers in writing.
What do you take from each sale?
doanyNothing. 0% of your sales, ever. Money goes straight from your customer into your own Stripe account, and only Stripe’s processing fee comes off. The terms of service rule out equity and revenue share.
Why it mattersA cut of revenue is a cut of profit. At a 20% margin, giving up 3% of sales is giving up 15% of what you actually keep, every month, forever.
Do you train your AI on my business?
doanyNo. Your site data, customers, and content are processed to run your company, not to train doany’s models. The privacy policy commits that any such use would come with a notice and a setting first.
Why it mattersYour customer list and your positioning are the company. They should not quietly become someone else’s model.
Do you build the whole product, or just the front of it?
doanyThe whole thing. Accounts, a database, file storage, custom functions, and checkout come already wired to doany’s hosted services, so a real app works on day one with nothing left for you to connect.
Why it mattersA page you still have to wire to a backend is not a product. Manual wiring is exactly where non-technical founders get stuck.
What runs without my say-so, and who pays for it?
doanyAnything paid, external, or hard to undo waits for your explicit approval. Every scheduled task can be paused. Credits stop hard when they run out: no overage, no auto-recharge, no surprise bill.
Why it mattersAutomation you cannot decline is a cost you cannot control. A one-person company lives on that margin.
Will you spend my money on ads?
doanyNever. doany has no ad account to plug your card into. It grows you through search, AI answers, and video you own, which keep working when you stop paying.
Why it mattersAd spend from your account, sometimes with a cut on top of it, is the fastest way to turn a small profit into a loss.
Sources: the doany terms of service (no equity, no revenue share) and privacy policy (hosted site data is not used for model training without notice).
Skip ahead
Where are you right now?
Pick the line that sounds like you. It opens the right chapter.
The handbook
Five chapters. One sentence to a running company.
Read them in order the first time. Each chapter ends with a checklist that remembers what you have done.
How to start a company from zero
Find a problem worth solving, test it before you build, pick your first customer, and write the one sentence everything starts from.
You leave with
- An idea you can explain in one breath
- A first customer you can describe by situation, not by category
How to build a product and website without code
Turn the sentence into a working product, not just pages: accounts, data, and checkout already wired. Keep version one small and go live tonight.
You leave with
- A real product, live on the internet, that does the one thing you promised
- Accounts, data, and checkout working on day one, with nothing left for you to wire
How to get customers to find your business
Where buyers look now, how to earn a spot on Google and in AI answers, and how to make video for TikTok, Instagram, and Facebook from ads already working in your market.
You leave with
- A clear picture of where your customers actually look
- Pages that answer the questions they are already asking
How to sell online without being a salesperson
Price it, find your first ten buyers, handle the conversation, take payment, keep 100% of every sale, and let doany sell for you at 2am.
You leave with
- A price you can say without flinching
- Your first ten buyers, and where to find them
How to run a company solo
Support that answers everyone, paperwork that sends itself, a weekly founder hour, and an off switch for everything: you approve what runs, credits stop hard, your data is not training data.
You leave with
- Support that answers everyone, with you handling only what matters
- Invoices and receipts that send themselves
Plain truth
What AI can do here, and what it cannot.
The handbook is honest about the split, because a founder who knows it makes better calls.
doany does
- Researches the idea and the market before building
- Builds the product with accounts, data, and checkout wired in, and hosts it
- Finds the ads working in your market and makes your video version of them
- Talks to interested people, takes payment into your account, and asks for reviews
- Answers support, sends receipts and invoices, chases late ones
- Waits for your approval before anything paid, external, or hard to undo
You still do
- Choose the problem and the first customer
- Set the price, the promise, and the tone
- Review what goes live and say what changes
- Make the big calls: refunds, deals, direction
- Bring in a professional for tax, legal, and regulated work
Nobody can promise
- A ranking on Google or a mention in an AI answer
- That strangers will want what you made
- Revenue by a date
- That the first version is the right one
- That you will never have to decide anything
Questions, answered plainly
Starting a company with AI: FAQs
What is an AI company builder?
Software that builds and runs a whole business from a single idea: the product, the website, the customers, the sales, and the support. doany is the one built for people who are not technical and have no team.
How do I start a company with AI?
Describe the company you wish existed in one sentence: what it is, who it is for, and the result they want. doany researches the idea, builds the product and website, puts them online, and then keeps finding customers, selling, and supporting every day. Chapter I walks you to that sentence.
Is this handbook only useful if I use doany?
No. The chapters on starting, getting found, selling, and running apply to anyone building an online business. The “doany does this” boxes show how each step is done for you inside doany, with the exact words to use.
What kinds of businesses does this cover?
Any business that lives online: a store, a simple tool, a course, a service, a community, a booking business. doany does not build mobile apps or offline businesses.
Does it cost anything to follow along?
The handbook is free to read. The doany Free plan costs nothing and is enough to research an idea and get a first site live. Pro starts at $25 a month, and you keep 100% of what you build and 100% of what you sell.
Does doany take a percentage of my revenue?
No. doany takes 0% of your sales. Payments go straight into your own Stripe account and only the card processor’s fee is deducted. The terms of service rule out equity and revenue share unless you sign a separate agreement.
Is my data used to train AI models?
No. Your hosted site data and customer data are processed to run your company. The privacy policy commits that any use for model training would be described in a notice or setting first, and doany does not sell personal information.
Looking for the business model behind a specific idea? See how to start an AI automation agency, or compare plans on the pricing page.
Hi, I’m Annie. Tell me the company
you want, and it’s live today.
I build it, I run it, you own it.